Sonja Lutz
Strategy and Growth
"I believe at the core that making workplaces better places to work for all will benefit everyone and will make organizations thrive.
But real change takes a village and data.
Sonja's Story
Sonja is a multilingual performance marketing and e-commerce executive, with an MBA and over two decades of global go-to-market experience in sectors ranging from tech and SaaS to luxury industries. At her core, Sonja is a storyteller with a rich history of scaling meaningful businesses.
Sonja stands as a veteran overseer of sales, marketing, and partnership strategies, garnering respect as a leader, mentor, and partner. Her extensive skill set includes the development and scaling of revenue-generating sales and marketing programs. Recognized as a successful team builder, Sonja is deeply committed to nurturing talent and fostering motivation and drive within her organization, consistently steering teams toward success with her guiding hand.
CMO
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CMO
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B2B2C Marketplace
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DACH